Fire is the irrepressible element of nature. The basic element of the earth, the primal force that rules it. It is a symbol of vehemence, temper, frenzy, but also of warmth and love. It is changeable and chaotic, yet calm and harmonious. It symbolises mystery, ancient magic. It is a gift from the gods. What was its significance to the Guarani Indians and why did it become the symbol of our brand El Fuego?
El Fuego – fiery yerba mate from Paraguay
El Fuego is a strong and intense yerba mate, straight from sunny Paraguay. It is made according to the traditional method of the Guarani Indians – barbacuá, which consists in long drying of the Ilex paraguariensis leaves and twigs by hot smoke coming directly from the hearth. This stage of production takes place just after a short exposure to the flames of the fire, lasting several minutes. It can be said that El Fuego comes straight from the fire – it is dried by the fire, it stimulates strongly and intensely, just like the flames of a burning bonfire are intense, and there is an unmistakable depth to its flavour, just like a fire full of mystery. Yerba mate is an ancient “gift from the gods” of the Guarani Indians. They were also the ones who invented the method of processing holly, called barbacuá. And what did fire mean in their culture?
Symbol of fire in the Guarani Indian culture
The Guarani Indian culture is one of the most fascinating and diverse cultures in South America. Their traditions, customs and beliefs reflect the richness of their heritage and history. One of the most important elements of Guarani culture is fire, which is considered a spiritual and material energy. It is a symbol of strength, power and life.
In Guarani culture, fire was considered a gift from the gods and could not be taken lightly. It was used for a variety of purposes – both everyday activities such as cooking, heating and lighting, and in a more symbolic way. Fire was also used for religious rituals, in which it was seen as a combination of earth and sky, symbolising harmony and unity in the world. In their beliefs, fire was seen as an intermediary between humans and spirits, and its flames symbolised a connection to the divine. The Guarani Indians also believed that fire had purifying powers and could cancel out negative energies.
Fire is still an integral part of the Guarani Indian culture today and is of great importance to their beliefs, traditions and daily life. Its power and symbolism reflect the richness and diversity of this extraordinary culture.
Experience the taste of Paraguayan yerba mate
Do you want to experience the taste of real Paraguayan yerba mate, fragrant with nature, fire and smoke? Do you want to find yourself closer to the ancient culture of the Guarani Indians? Try our yerba mate! We offer three variants, hot as the flames of fire: the traditional El Fuego Elaborada without additives, the mint and lemon refreshing El Fuego Menta Limon and the highly stimulating El Fuego Energia Guarana, combining the extraordinary power of three sisters: yerba mate, guarana and guayusa.
